Young Nigerian digital entrepreneur selling templates and courses on Selar

How to Sell Digital Products in Nigeria Using Selar

How to Sell Digital Products in Nigeria Using Selar

If you want to make money online in Nigeria by selling what you know, Selar is the most popular platform to do it in 2026. Millions of Nigerians use Selar to sell e-books, online courses, templates, event tickets, and coaching sessions. This guide explains how the platform works, how much it costs, and how to start earning today.

What Is Selar?

Selar (selar.co) is an African digital commerce platform founded in Nigeria. It allows creators, coaches, and entrepreneurs to sell digital products online without building a website or setting up complex payment systems. Selar handles the payment gateway, file delivery, and storefront, so you focus only on creating your product. By 2026, it has become the leading marketplace for digital creators across Nigeria, Ghana, Kenya, and South Africa.

What Can You Sell on Selar?

  • E-books and PDFs: Guides, manuals, recipe books, business templates
  • Online courses: Video-based courses on any skill
  • Canva and Excel templates: Business cards, social media kits, spreadsheets
  • Event tickets: Physical or virtual events and webinars
  • Coaching and mentorship sessions: One-on-one or group sessions
  • Physical products: Limited support for physical goods delivery

Selar Fees and Pricing in 2026

Plan Fee Per Sale Features
Free Plan 4% + ₦50 per transaction Up to 40 products, basic store
Pro Plan Lower transaction fee Hosted courses, automations, analytics
Turbo Plan Lowest transaction fee All Pro features plus team access and API

Note: VAT of 7.5% is applied on Selar’s service fees in line with Nigerian tax law. The free plan is more than sufficient to start selling your first digital products.

How to Start Selling on Selar

  1. Create a free account: Visit selar.co and click “Start Selling”. Sign up with your email address.
  2. Verify your identity: Link your BVN and your Nigerian bank account to receive payouts.
  3. Create your product: Upload your PDF, video, or template file. Write a compelling product description and set your price.
  4. Share your product link: Selar gives you a unique product link you can share on WhatsApp, Instagram, X (Twitter), or any platform.
  5. Receive payments: Selar processes payments via card, bank transfer, and international currencies (USD, GBP). Funds are sent to your bank account within 24 hours (T+1) after each sale.

What Sells Best on Selar in Nigeria?

Based on current trends, the top-selling digital products on Selar Nigeria in 2026 include:

  • Visa and travel application guides
  • Business and investment e-books
  • Social media and content creation courses
  • Diet plans and fitness guides
  • Canva design templates and CV templates
  • JAMB and WAEC preparation guides

How Much Can You Earn on Selar?

There is no fixed earnings ceiling on Selar. Creators who consistently promote their products on social media and build an audience report monthly earnings from ₦50,000 to over ₦500,000. The key is choosing a niche with clear demand and producing quality content that solves a real problem for your audience.

Conclusion

Selar is one of the best platforms for Nigerians to monetise their knowledge and skills online in 2026. With a free plan available and no need for a website or coding skills, anyone can start selling a digital product this week. For more ways to earn money online in Nigeria, read our guide on the Top 10 Side Hustles to Start in Nigeria With Zero Capital.

If you need quick capital to create or market your first product, consider checking our guide on PalmPay Flexi Cash to finance your initial ad campaigns.

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